Upstock is led by Couchsurfing founder & serial entrepreneur Casey Fenton.
Core Team
Casey Fenton
Co-Founder & CEO
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Founder, Couchsurfing (20M+ users)
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Five-time serial entrepreneur with successful exits
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$25M raised from top VCs such as Benchmark, General Catalyst, Menlo Ventures, midyear, Found
Arne Peder Blix
Co-Founder & BD
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Founder, Accurate Equity (later Equatex)
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Spent more than a decade serving 30% of Fortune 100 equity market, never lost a customer
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Equatex was aquired by Computershare in 2018
Erica Blair
Co-Founder & CMO
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Founder, Blockchain Branding
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Communications specialist with focus on innovative technology & new economy initiatives
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Co-organizer, Bretton Woods 75 New Economy Summit
Pawlo Riveros
CTO
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Chief technical lead
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Worked with CEO Casey Fenton for 8+ years on multiple companies
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Former developer for Couchsurfing
Terry Williams
Legal Lead
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Chief equity document legal advisor
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18-year international equity plan expert for 120 countries
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Led equity plan design for Baker Mckenzie & Hewlett Packard
Virginia Forsyth
Legal
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Chief customer onboarding lead
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10+ years experience in commercial law for a top London law firm
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Former solicitor for a multi-million dollar international organization
Scott McGregor, PhD
Finance Director
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Experienced SaaS Finance Manager for 20 years
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Forecasting and Modeling Wizard
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Makes sure the Upstock UI is bookeeper-friendly
Cansu Fenton
Lead Marketing Specialist
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7+ years of marketing experience
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Lead marketing strategiest
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Experienced in marketing, sales and operations
Gabriel Fenton
Project Manager
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10+ years of experience in the startup world.
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UX & UI expert in the field if startups.
Renata Valkova
Legal
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Chief customer success lead
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International lawyer and mediator
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Deep knowledge in EU & US law
