Upstock is led by Couchsurfing founder & serial entrepreneur Casey Fenton.

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Core Team

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  Casey Fenton

Co-Founder & CEO
  • Founder, Couchsurfing (20M+ users)
  • Five-time serial entrepreneur with successful exits
  • $25M raised from top VCs such as Benchmark, General Catalyst, Menlo Ventures, midyear, Found
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Arne Peder Blix

Co-Founder & Senior Advisor
  • Founder, Accurate Equity (later Equatex)
  • Spent more than a decade serving 30% of Fortune 100 equity market, never lost a customer
  • Equatex was aquired by Computershare in 2018
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Tery Williams

Legal Lead
  • Chief equity document legal advisor
  • 22 years, international equity plan expert for 150+ countries
  • Led equity plan design for Baker Mckenzie & Hewlett Packard
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Pawlo Riveros

Chief Technical Officer
  • Chief technical lead
  • Worked with CEO Casey Fenton for 8+ years on multiple companies
  • Former developer for Couchsurfing

Gabriel Fenton

Chief Operating Officer
 
  • 10+ years of experience in the startup world.
  • UX & UI expert in the field if startups.

Virginia Forsyth

International Attorney
  • Chief customer onboarding lead
  • 10+ years experience in commercial law for a top London law firm
  • Former solicitor for a multi-million dollar international organization

Scott McGregor, PhD

Chief Financial Officer
  • Experienced SaaS Finance Manager for 20 years
  • Forecasting and Modeling Wizard
  • Makes sure the Upstock UI is bookeeper-friendly

Renata Valkova

International Attorney
  • Chief customer success lead
  • International lawyer and mediator
  • Deep knowledge in EU & US law
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Amanda Baker

Head of Content
  • Website & content creation
  • Assistant marketing & sales
  • Trust and estate planning  paralegal
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Asmina Symonyan

International Attorney
  • Licensed attorney in a foreign jurisdiction
  • Ph.D in Law
  • Fluent in English & Russian

Advisors

Eric Ries

Senior Advisor
Author of the Lean Startup. 
Founder of the Long Term Stock Exchange.  Faculty of Singularity University.
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Richard Titus

General Partner at All Fund and former Senior VP, Samsung. ICO expert with over 30 successful ICOs. 
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Arjun Dev Arora

Founder & Adviser, Valence Advisory. Former Partner, 500 Startups. Former Founder & CEO, ReTargeter. Venture Partner, Fin Venture Capital. Silicon Valley Entrepreneur.
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Daniel Hoffer

VC (Autotech), Tandem Capital. Founder & Former CEO of Couchsurfing. Deep product expertise from roles at NortonLive (Symantech) and Triplit (Concur/SAP).
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Janielle Denier

CEO, RainFactory, Inc. Top growth hacker & crowdfunding expert. Responsible for 8 of the top 20 Indiegogo campaigns.
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Contributors

Maxim Kahlert

Graphic Designer

Mehedi Doha

Web Designer

Parimal Kumar

Product Tester

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