Upstock Help Center

We make it easier for you to communicate the benefits and advantages of your equity plan through our easy-to-understand and readily accessible plan communication materials.

Upstock believes that it doesn't work very well if a company simply sends workers a bunch of links to FAQs and documents as workers are less likely to read or review them if they involve a lot of text material.

For example, we believe that equity plan communication is a lot easier if you use rich media that is engaging to the workers. Upstock has a lot of plan communication materials that makes communicating the equity plan to workers much easier. An important part of Upstock’s communication strategy is the use of a visual dashboard where the worker can see the value of the equity, allowing them to intuitively understand its worth and trust that it has value.

A lot of companies do almost no equity plan communication or, a lot of times it's only Fortune-1000 companies that can pay or afford to hire a lawyer or a manager to do this for them. A lot of times, however, it’s not done properly as the designated communicator, for example, may not know what the company’s current valuation is or its potential value in the future.

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